Mineral springs of Badamli village located in Shahbuz appeared as a result of an earthquake in the late 19th century. In 1947, a small production area was established and the first manual water production was started.

The miraculous Badamli water is extracted at a height of 1274 meters above sea level. Natural mineral water, which is rich in mineral content for human health and meets national and international standards, has been decorating the tables 75 years.

The Element Company has successfully rebranded its well-known "Badamli" mineral waters. A unique logo that perfectly captures the spirit of the company has been carefully created as part of this endeavor. The logo's tastefully drawn lines subtly allude to the soft movements of waves as well as the beauty of falling water.

The chosen lines in the logo not only symbolize the purity and freshness of the "Badamli" mineral waters but also reflect the company's commitment to excellence and attention to detail. The fluidity and organic nature of the lines convey a sense of tranquility and the natural origins of the water.

Furthermore, a comprehensive brand identity has been developed specifically for "Badamli". This brand identity encompasses a cohesive visual system that incorporates the logo, typography, and color palette. The typography harmoniously complements the logo, while the carefully selected color palette reinforces the brand's association with clean and refreshing water.